How Caylent helped Bitcentral use Amazon Nova to unlock value from customers’ video archives
Challenge
Media organizations have struggled to unlock the value of their archived news content. Traditional keyword-based SQL queries lack contextual understanding, making it hard for journalists to surface relevant footage. This limits creative potential and monetization of vast archives. As demand for real-time storytelling grows, Bitcentral has deployed a revolutionary AI-driven approach that improves discovery, reuse, and delivery of historical video content.
Solution
Bitcentral partnered with Caylent to transform its media solutions using the advanced AI capabilities of Amazon Nova Pro. Working through a co-delivery model, Caylent collaborated closely with Bitcentral to architect and deploy a solution that aligned with the needs of journalists, producers, and broadcasters across more than 1,600 client sites. By embedding semantic video search, contextual metadata generation, and AI-powered content analysis into its workflows, Bitcentral redefined how archived footage is indexed, discovered, and reused. Journalists and producers can now surface high-value content in real time and unlock new revenue streams.
Built using Amazon Nova
Bitcentral has transformed how archived content is discovered, accessed, and reused, with help from Amazon Nova Pro. With semantic search and automated metadata, teams retrieve content faster and more accurately while streamlining production workflows. The result: greater efficiency, increased revenue from legacy footage, and the ability to meet real-time content demands. Bitcentral clients are now able to deliver richer stories, faster — unlocking the full value of their archives with a more agile, scalable system built for an increasingly competitive media landscape.
Amazon Nova
Caylent is a next-generation cloud services company combining deep AWS expertise with AI-powered delivery to turn ideas into impact, faster. We help organizations modernize, evolve, and build the IP they need to lead in their industries.
Bitcentral, Inc., is a leader in democratizing content creation and distribution, empowering visual storytellers to captivate their audiences with unparalleled efficiency and unlock monetization opportunities.